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Non fiction about “cults” (really, cultish behavior) in America. Why are we fascinated by them, why do people buy-in to them (sometimes literally, looking at you, Amway) and how do we spot one? Author covers religious cults but mostly social cults like multi-level marketing, influencers, fitness (SoulCycle, CrossFit), etc. She has strong opinions about politics though, and that makes me give this ⭐️⭐️1/2 stars. (Sick of politics)