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Unpacking IKEA
Unpacking IKEA: Swedish Design for the Purchasing Masses | Pauline Garvey
6 posts
This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholms Kungens Kurva store the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the worlds largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry. In Unpacking Ikea, Garvey explores why Ikea is never just a store for its customers, and questions why it is described in terms of a cultural package, as everyday and classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.
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Magpiegem
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IKEA gets it!

AmyG …buy bookshelves! 1y
23 likes1 comment
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Apostrophe.Press
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With 203 million copies distributed around the globe, Ikea's yearly catalog sits beside the Bible, the Quran, and the "Harry Potter" series as one of the most popular books in the world.

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That-Bookish-Hiker
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I just recently had to put together a bookshelf and dresser from Ikea so when I saw this I laughed and need to share it.

jinxmoon Let's hope there isn't a screw missing 😂 6y
BookKenz @MirisBooks My boyfriends theory is if you build it and still have parts left over, then you‘re smarter than the person who designed it since you didn‘t need as many parts. 😂😂😂 6y
CouronneDhiver Ugh. 🙄 This would be my worst nightmare (see my recent Friyay post) 6y
Leftcoastzen 😂👏 6y
66 likes4 comments
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ashsbookmarks
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My husband let me keep my bookshelves when we moved across country. But when we got to our new house and set them up he told me that we needed more to fill the wall. He hadn‘t even finished that sentence before 2 more IKEA Billy bookshelves were ordered!! Now to fill these beauties with books!!! 📚
#bookworm #bookishlove #bookstagram #bookternet #bookobsessed #bookaholic #bookish #bookishlove #books #bookshelves #bookshelf #billybookcase #ikea

Laura317 He‘s a keeper, for sure! Sounds like my husband. 6y
GripLitGrl 😍😍 6y
Riveted_Reader_Melissa Yep, I agree...definitely a keeper! 6y
See All 12 Comments
EchoLogical 😍 6y
EchoLogical I just asked my husband why doesn't he love me enough to give me this 🤣🤣🤣 6y
ashsbookmarks @Laura317 @Riveted_Reader_Melissa yep he‘s a keeper!!! He is also a reader so he needs room for his books since I have so many 🤓 6y
julesG 😍 6y
Eggs Ohhhhh I'm jealy ❣️ Beautiful 6y
tammysue 😍😍😍 6y
WhatDeeReads Keep that husband AND ALL THE BOOKS! 6y
kspenmoll Fantastic! Looks lovely! I have those bookshelves- two are more than 25 yrs old - no bending, etc!!! 6y
Riveted_Reader_Melissa @ashsbookmarks It‘s tough to share shelf space, but he‘s worth it! 😂 6y
97 likes12 comments
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GrilledCheeseSamurai
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Got me a new bedside reading light today from Ikea. 🤗💡🤗

The one I had before had this lamp shade that made this shity yellow light and it sat far off to the side from where I liked to lay, casting weird shadows on the page.

My quality of life has just increased +2.

I cant wait for nighttime so I can try it out for realz! 😂

(it's the 'Arod' lamp from Ikea if anyone is wondering). 👍

Samplergal Nice! Lighting improves everything. Except sleep. 6y
Mitch Looks perfect 👌 6y
AmyG You need GOOD light to read! 6y
See All 8 Comments
Oryx Is that your Grail diary on the bed? 6y
Cortg Happy reading! It‘s the little things in life 😊 6y
GrilledCheeseSamurai @Oryx "We named the dog Indiana." ? 6y
BarbaraTheBibliophage It‘s the little things ... happy nighttime reading! 👏🏻👏🏻 6y
CouronneDhiver IKEA for the win 🏆 Enjoy! 6y
87 likes8 comments
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LectricSheep
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We are still in the process of getting rid of our IKEA bookshelf packing materials, but at least one member of the family really, really loves the cardboard the bookshelves came in.

knittedgnome Awe!! What a sweetie! 🐱😍 7y
Bookzombie 💕🐱 7y
wanderinglynn How cute! ❤️🐱 7y
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mabell Oh my goodness too cute!😹😹😻😻 7y
julesG You could DIY a scratch board out of the cardboard. https://iheartcats.com/easy-to-make-diy-cardboard-cat-scratcher/ 7y
GlassAsDiamonds Oh wow - she could be twin to ours!!! 😻😻😻😻 7y
Zelma 😂 I love how weird cats are. 7y
75 likes8 comments