Welcome to Litsy!

This was a surprisingly entertaining memoir covering the early days of Blue Ribbon, a tiny shoe distribution company that almost went belly up several times. It would survive, somehow, and would eventually evolve become the behemoth that is Nike. It‘s hard to think of Nike as the “little guy” facing astronomical odds, but it truly was a very long time ago. Regardless I‘m still more of a Converse and Adidas guy!

#bookspinbingo
@TheAromaofBooks

⭐️⭐️⭐️⭐️ When I see my retired aunt and uncle I ask what their book club is reading to get ideas, and this was one of those books. ☺️ I enjoyed this one—I find stories of people building something from nothing and hearing what went well and what was a struggle to be really interesting. Everyone wants to present themselves in the best light, but I felt like this had a decent amount of humility and didn‘t sugar coat the struggle.

⭐️⭐️⭐️⭐️
A well written memoir on the fight for success.

#nonfiction #business

I loved this book, which traces the start of Nike, from a “wild idea” to the company‘s initial public offering. It‘s so well written I found myself hoping things would turn out well whenever they hit a challenging point. Which is quite a feat considering we all know how things turned out for Nike. I read this for two reasons: @Cinfhen told me to, and the co-writer also wrote Andre Agassi‘s book, which is my all time favorite memoir.

I have been trying to get to this memoir ever since @Cinfhen put it in her #AuldLangSpines list. March Madness seems like the right time! Especially since all the teams from my ACC are out already so nothing needs my full attention.

Wasn‘t expecting to shed some tears but I did! I found this story of Nike‘s creation to be full of humor, humanity, humility, chutzpah, drive, innovation and tenacity. Narration was fantastic. I loved the backstory of how the company got both its name & iconic symbol - the swoosh, as well as learning about the grit & guts it took to build a multi billion dollar empire. Now I want to read the Adidas/Puma origin story. #ShoeWars

#Riveting Fantastic narration 🙌🏻 The origin story of Nike. Phil Knight seems like such a humble & genuine guy. A true innovator and the epitome of perseverance.

I usually don‘t have three books going at once, but…here I am…
Enjoying all three 😁
Of course NONE were in my #WeeklyForecast 😆

Wonderful book written nicely.