In preparation for a literature review on media effects studies, part of my #nonfiction reading this week presents a proposed model for understanding uses and gratifications framework with a motives focus. For the sake of focus, they focus on risk perceptions, but suggest that the model applies to many situations. #collegelife #gradstudent #communicationstudies #commstudies #mediaeffects #usesandgratifications #science #riskperception
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