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Talking to Humans
Talking to Humans: Success Starts with Understanding Your Customers | Giff Constable, Frank Rimalovski, Tom Fishburne
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Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.
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Readaholics
Talking to Humans: Success Starts with Understanding Your Customers | Giff Constable, Frank Rimalovski, Tom Fishburne
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🤪 You‘d think it‘d be easy, but it‘s not. #startup #businessbooks #workreading